Glamorous
Making Fashion Go
Viral on TikTok
We’re currently working with Glamorous, a trendsetting clothing brand known for its bold, fashion-forward designs. They saw the power of TikTok as a game-changing platform to reach style-savvy Gen Z shoppers and enlisted our expertise to manage their TikTok Shop and run impactful ad campaigns. Our mission? To turn Glamorous into the ultimate go-to fashion brand on TikTok, driving serious sales and brand love.
Objectives
We’re laser-focused on these key goals:
Optimise & Manage TikTok Shop: Get Glamorous’ TikTok Shop running like a well-oiled machine, from product listings to smooth transactions.
Run High-Impact Ad Campaigns: Create ads that not only stop the scroll but make people add those must-have pieces to their cart.
Amplify Brand Awareness: Use TikTok’s viral culture to elevate Glamorous’ presence, making sure their styles are all over everyone’s For You Page.
TikTok Shop Management:
We’ve taken the reins on the TikTok Shop setup, making sure everything is optimised for maximum visibility and conversion. From eye-catching product descriptions to strategic categorisation, we’re creating a seamless shopping experience. We’re also advising on how to use TikTok’s built-in promotional tools to highlight best-sellers and seasonal must-haves.
Ad Strategy & Management:
Our ad game is all about standing out. We’re crafting dynamic, fashion-focused TikTok ads that showcase Glamorous’ pieces in action — think outfit inspo, styling tips, and playful transitions. We’re using Spark Ads to boost content and leveraging trending challenges to stay relevant and engaging. Constant testing and data-driven tweaks are keeping performance top-tier and budgets well-spent.
In Progress
We’re already seeing some major momentum. The TikTok Shop is getting traction, with sales steadily climbing as we refine the shop experience. Our ad campaigns are driving significant engagement, getting Glamorous in front of thousands of potential shoppers and converting them into buyers. The brand’s presence on TikTok is growing stronger every day, and the buzz is building around their latest collections. By handling the heavy lifting on the shop and ad strategy, Glamorous can focus on what they love most — designing statement-making fashion. We’re hyped to keep the momentum going and make Glamorous a true TikTok fashion sensation!
